USHUS 2025,

About the event

USHUS 2025 is the flagship management fest of the SBM - MBA Programme at Christ (Deemed to be University), Central Campus. Recognised as one of the most prestigious management fests in the country, USHUS is a national-level intercollegiate management fest that brings together some of the brightest minds from B-schools across India. The fest serves as a vibrant platform where future business leaders compete, collaborate, and showcase their managerial acumen through a diverse range of events.

The 2025 edition of USHUS, themed “CADENZA – Flourish With Power”, aims to redefine the idea of competition by blending challenge with growth. Beyond its demanding rounds, the fest focuses on meaningful learning, holistic development, and leadership transformation. Designed as a dynamic platform, USHUS offers participants an arena to demonstrate their expertise, strategic insight and problem-solving across diverse business functions. It also provides valuable opportunities to connect with peers, faculty, and industry professionals, while earning recognition for competence and managerial excellence.

USHUS spans key management domains through a diverse range of specialized events, enabling participants to test their competencies across multiple areas. The event lineup includes domain-focused challenges in Marketing, Finance, Human Resources, Operations, Strategy, Business Analytics, and International Business, which mirror real-world management scenarios. Additionally, events such as the Business Plan and Business Quiz provide platforms to showcase entrepreneurial thinking, strategic insight, and business awareness. Competitions like Public Relations, Best Manager, and Best Management Team highlight leadership, communication, and teamwork excellence. Every event is thoughtfully designed to reflect practical business contexts and evolving industry trends, encouraging participants to think beyond textbook frameworks and develop strategic, innovative perspectives.

USHUS 2025 promises an unforgettable experience filled with intellectual rigour, creativity, and collaboration. The fest offers exciting cash prizes, national-level recognition, and invaluable networking opportunities. At its core, USHUS is more than just a management fest, it is a transformative journey where participants challenge themselves, collaborate across disciplines, and emerge as confident, competent, and compassionate leaders ready to redefine the future of business.

Why should you sponsor?

• 45,000+ high-intent youth audience from top institutions across India

• Direct brand visibility across campus, digital channels & event touchpoints

• Opportunity for product sampling, sales & engagement through stalls

• Exclusive branding as event/category partners (Fashion/Food/Tech etc.)

• Boost brand recall with MC promotions, banners & interactive activities

• Ability to distribute gift vouchers, coupons & merchandise as prizes

• Enhanced brand reputation by supporting a premier B-school event

• Real-time consumer feedback & new customer acquisition

• Social media amplification via reels, posts & student influencers

• Strong youth connection + future customer loyalty

Nishant Singh

My name is Nishant Santosh, and I am heading the Sponsorship Division for USHUS 2025, the flagship national-level management fest of MBA Marketing, CHRIST (Deemed to be University), Bangalore. As the Sponsorship Lead, I am responsible for building strategic brand collaborations that enhance both event experience and corporate visibility. I am reaching out to explore a partnership opportunity with your esteemed brand for this year’s event.

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